Become a Hakubear’s Club Member
Free for All Guests
Unlock exclusive perks designed to make every stay in Hakuba even better.
Membership is free, permanent, and designed to make every Hakuba trip smoother, easier, and more rewarding.
As a Hakubear’s Club Member, you’ll receive priority access to peak-season dates, insider travel tips, and special discounts across The Bears Japan properties.
Benefits of Hakubear’s Club — Why You Should Join
Priority bookings
Enjoy early access to reservations for all our properties, including The Bear’s Lodge, our comfort homes and the Yume luxury villas.
(Priority booking periods will be announced in our monthly magazine.)
Discounted Eats
Unlock exclusive dining discounts at The Bears Cafés and KUMAZA by The Bears Japan.
(Enjoy new discount coupons each month, delivered through our monthly magazine.)
Discounted Stays
Receive 5% off all comfort homes and Yume properties.
Receive 10% off stays at The Bears Lodge
(A member-only coupon code will be sent via our monthly magazine.)
Refer A Friend
Save more when you refer a friend to The Bears Japan. When they complete their first stay, you receive an additional 5% discount on your next booking as a Hakubear’s Club member.
Anniversary Service
Special cake and room decorations can be provided free of charge on your birthday, wedding anniversary, etc.
(Please make sure to make a note at booking）
Welcome Drink
& 50% off options
Receive 50% off selected optional services including extra bedding and BBQ sets, and enjoy complimentary local apple juice and bottled water ready at your property on arrival.
Join Hakubear’s Club for Free!
※ Please note that only guests that have stayed at The Bears Japan Properties (Incl. Yume properties and The Bears Lodge) can join this club.