Best Ski and Snowboard Rental Shops in Hakuba: Complete 2025 Guide
Best Ski and Snowboard Rental Shops in Hakuba: Complete 2025 Guide

If you’re planning a winter getaway to the Japanese Alps, Hakuba is one of Japan’s most famous ski destinations — known for its deep powder snow, world-class resorts, and incredible backcountry terrain. Whether you’re renting skis and snowboards or booking lessons with an English-speaking instructor, this guide covers the best Hakuba ski and snowboard rental shops across Hakuba valley.
All rental shops listed here are English-friendly, reliable, and convenient for guests staying with The Bears Japan or Yume Properties. Book ahead of time for the best equipment, instructors, and available time slots.
Here’s your complete guide to Hakuba ski and snowboard rentals this winter season.
1. Lion Gear Rentals (formerly Rainbow Rentals) – Echoland

The new Echoland Base puts Lion Gear at the center of cafés, bars, and lodges for fast fittings and easy access. Guests can arrange pickup for fitting and enjoy free equipment collection at the end of the rental (nearby Echoland properties may be walk-in). Use the code BBP when pre-booking online, or mention you’re staying with Black Bear Properties for a 10% discount.
2. Rhythm Japan – Lower Wadano & Happo

Rhythm offers premium ski and snowboard rentals with top international brands and gear typically within two seasons old. Pre-booked guests can fit from 1:00 PM the day before (walk-ins from 3:00 PM). After your stay, staff will collect your equipment directly from your accommodation. Visit the Lower Wadano flagship for rentals, retail, tuning, and boot fitting; Rhythm Happo (rental) and Rhythm Summit (retail) serve central Happo.
3. Central Snow Sports – Echoland, Happo, Wadano

With three convenient locations and a broad selection from Volkl, Black Crows, K2, Head, Ride, Jones, and Capita, Central Snow Sports is a reliable choice for quality and service. Pre-book to access a free guest shuttle (including bus/train station pickup—call or WhatsApp on arrival), early collection from 1:00 PM the day before, and free equipment pickup from your accommodation after your rental period.
4. Spicy Rentals – Wadano, Happo-One, Echoland, Iwatake, Tsugaike

Locally owned since 1984, Spicy is one of Hakuba’s most established hire shops with five branches across the valley. Expect dependable equipment, friendly bilingual service, and flexible options, including switching between skis and snowboards during your stay. Ideal for quick access near the slopes.
Once you’ve picked up your gear, it’s time to hit the slopes — and there’s no better way to improve your skills than learning from local professionals. Whether you’re taking your first turns or looking to master powder technique, Hakuba offers several excellent English-speaking instructors.
Click here for our guide on Hakuba Ski & Snowboard Schools for details on the best English-language lessons available across Happo-One, Tsugaike, Goryu, and Hakuba 47.
FAQs:
Should I pre-book my ski or snowboard rentals?
Yes, pre-booking is highly recommended during peak season to ensure your preferred gear and size are available. It also allows you to collect your equipment earlier, usually from 1:00 PM the day before your rental begins.
Can I change from skis to a snowboard during my rental?
Yes. Shops like Spicy Rentals and Central Snow Sports allow you to switch between skis and snowboards during your rental period, depending on availability.
Do rental shops offer pickup and delivery?
Most major shops, including Rhythm Japan, Lion Gear, and Central Snow Sports, provide free pickup and drop-off from your accommodation within Hakuba.
What should I bring when picking up my rental gear?
Bring your passport or ID, booking confirmation, and the socks or boots you plan to wear. If you have your own helmet or goggles, bring them for comfort and fit.